Dynamic vs. static QR codes: which should you use?

A static QR code encodes your content directly — a URL, some text, your WiFi credentials. Once printed, it can never change. That's perfect for things that are truly permanent, like a WiFi password sticker or a contact card.

A dynamic QR code encodes a short link that you control. When someone scans it, they hit your server first, which records the scan and instantly redirects them to wherever you point it today. You can change the destination any time without reprinting a single label.

Use dynamic codes whenever you care about two things: flexibility and measurement. If you're printing on packaging, running a campaign, or putting a code on a billboard, you want to be able to fix typos, swap landing pages, and see exactly how many people scanned, on what device, and from where.

QR Geni makes both first-class. Toggle 'Dynamic' on any URL code and you get a trackable short link plus a full analytics dashboard — scans over time, devices, operating systems, and countries.